AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Waifu Games in Brazil
Explore the performance trends of the top five Waifu-themed games in Brazil for the first quarter of 2021, according to Sensor Tower data. Insights show varying patterns in downloads and user engagement.
In the first quarter of 2021, the Waifu game genre saw interesting performance trends in Brazil, with data provided by Sensor Tower offering a closer look at the top applications in this category.
Honkai Impact 3rd - Part 2 by miHoYo Limited experienced a peak in downloads reaching approximately 48K in the third week of January, followed by a general downward trend to around 17K by the end of March. Weekly active users spiked at about 168K in late January but gradually decreased to nearly 100K towards the end of the quarter. Revenue saw a significant jump in mid-March, hitting around $9.8K, but dipped to nearly $6K as the quarter closed.
Crunchyroll Games' Princess Connect! Re: Dive launched in mid-January and saw an impressive initial download figure of over 30K. However, this figure steadily declined to under 1K by the end of March. Weekly active users also decreased from around 16K in the launch week to approximately 7K by the quarter's end. Revenue followed a similar downward trajectory from around $6.5K in its debut week to just under $900.
SuperPlanet's Sword Master Story showed a more stable pattern, with downloads hovering between 1K and 4.7K. The number of weekly active users peaked at about 7.6K in early February and stabilized around 3.3K by March's end. Revenue displayed modest growth, peaking at $400 in early February and ending the quarter with $212.
Sad Panda Studios Ltd's Crush Crush - Idle Dating Sim had negligible downloads until a surge to over 4.2K in mid-March, coinciding with a significant rise in weekly active users to over 3.2K. Despite these increases, revenues remained relatively low, with the highest weekly income reaching just $48.
EQ Games' Mirage Memorial Global maintained a modest presence in the market, with downloads generally below 300 per week and active users declining from 756 at the beginning of the period to 435 by the end of March. Revenue peaked at $217 in mid-January but ended the quarter at a lower $62.
These figures illustrate the dynamic nature of the mobile gaming market in Brazil, with Sensor Tower providing further insights into the evolving landscape of Waifu games and other categories.